PRSSA 2020 Leadership Assembly

April 16–19

Embassy Suites by Hilton Scottsdale Resort in Scottsdale, Arizona

This is the inaugural year of the PRSSA Leadership Assembly, an event that now encompasses two national events in one. Since PRSSA is still covering two to three members from each Chapter, your Chapter can now consolidate their efforts to promote and fundraise for just one national event in the spring. We hope this new event will better serve our Chapters and help attract larger participation from our members because it will provide a richer professional development environment.

What is the Leadership Assembly?

During the Leadership Assembly, PRSSA will gather to make influential, long-term decisions about the future of the Society by electing a new National Committee and reviewing the bylaws. In addition, attendees engage in leadership training and networking. This year’s event will be held at the Embassy Suites in Scottsdale, Arizona, a hotel we have been visiting for over 30 years.

Who Should Attend?

PRSSA Headquarters covers the registration and room accommodations for one official delegate (we suggest having your current president serve as the delegate), one incoming Chapter President and one Nationally Affiliated Student-run Firm Director (if applicable). If your current or incoming president cannot attend, please consider sending another member of your current or incoming executive board. All other Chapter members and Affiliates are invited to attend as general members. General members will have to pay a $65 registration fee.

What Does Assembly Involve?

Official delegates will vote on proposed bylaw amendments and elect the 2020–2021 National Committee. All attendees may attend leadership training sessions, Assembly meetings and socials. See the program page for the schedule of events. Leadership sessions are a series of interactive workshops which will:

  • Enhance your leadership skills and take your career to the next level.
  • Increase your awareness of PRSSA’s national programs and show you how to maximize the value of PRSSA’s benefits for you and your Chapter.
  • Teach you how to energize your members, improve your recruitment and manage your executive board.
  • Help you discover best practices for managing your Nationally Affiliated Student-run Firm.
  • Allow you to discuss your challenges and exchange solutions with leaders from Chapters and firms like yours.

During this national event you can also pre-register for the Day-of Competition, which provides you the opportunity to create a “real-world” public relations campaign for a major client. The challenge? You have just one hour to plan.

Running for the National Committee?

During the Assembly, you may run for positions on the National Committee. If you are considering running for a National office, contact the current committee member with questions, and read the current PRSSA Situation Analysis, which provides an overview of the Society’s history, past research, timelines and explanations of the National Committee responsibilities and programs. Check back in January for the updated Situation Analysis. The Candidate Nomination Form and additional National Assembly information will be added in December.

Starting Materials